The world of football is becoming more and more attractive for women cryptocurrency. The search for fresh money with which to close the gaps of very problematic budgets, has in fact advised the football teams to welcome the sponsorship proposals from cryptographic companies.
The last example in this sense is that represented by Watford, English club of the Premier League, currently considered the most important national tournament ever at the global level. On the new club jacket, on the sleeves precisely, now appears Bitcoin logo (BTC), due to the agreement concluded with Sportsbet.io, the first betting operator that has acquired a license to allow its customers to use cryptocurrencies for their bets.
The terms of the agreement
The sponsorship of Sportsbet.io, which is intended to cover the entire season 2019/2020, is part of an educational program promoted by the platform. Its purpose, in particular, is to spread awareness of the potential of virtual currencies. A message that the platform has decided to entrust to a tournament, the Premier League, which has an incredible global diffusion.
Has been Justin Le Brocque, the marketing director of Sportsbet.io, to explain how the crypto community's great support in the initial phase of the platform prompted the company to ensure that the Bitcoin logo, evidently considered the right way to pay it back.
In turn Scott Duxbury, CEO of Watford, wanted to underline how the decision to put the Bitcoin logo on a Premier League shirt represents a real challenge, being however the logical outlet of the club's attention to new technologies.
Football and cryptocurrencies, a combination destined to grow
The partnership signed by Watford, represents only the latest act within an increasingly close relationship between football and cryptocurrency. Just think for example of the agreement between Atletico de Madrid and Chiliz, following which the second club of the Iberian capital entered into Members, a platform they had already joined Juventus e Roma for Serie A, the Paris Saint Germain for the Ligue 1 and the West Ham for the Premier League.
In the Premier League, on the other hand, the recently signed agreement between Manchester City, champion team of England, e superblock, a company known for developing video games on football. In this case the partnership involves the tokenization of the many axes present in the list of citizens so that they can be used within FC Superstars, a decentralized application (DApp) that allows users to give life to their team and carry out the operations that are usually carried out by the technical director.
even the Benfica, famous Portuguese club, has decided to accept the proposals coming from the world of cryptography, signing in turn an agreement with UTRUST, a payment platform, to allow its fans to use Bitcoin and Ethereum in transactions. In short, how can we understand the combination of football and cryptocurrency is increasingly tight.